About
Andrea Reynolds
My Code of Conduct | Media Appearances | Press Interviews | Videos
In her own
words....
"It was
at Kent State
University, more than
four decades ago, that I discovered I had a knack for
Communication, Advertising, Marketing and Promotion...CAMP.
(You'll find that I have a propensity for acronyms.)
Initially I had attended a Liberal Arts college in Ohio
(Hiram College), then transferred to Kent to major in Home
Economics Fashion (now called Family and Consumer
Science). But after 4
years of university I realized that, not only had I been
studying with only smart women, but now my career would be
almost totally with (smart) women. As a still-single woman,
I decided I wanted to be around smart men, too. So I chose
not to graduate with my class in 1971, but rather, stay on
another year and take business classes."
"My marketing management
professor, Dr. Donald F. Mulvihill (co-founder of the Marketing
Management Association), announced at the beginning of his
class that he hadn't given any A's to his students in 10
years. I decided that as the only woman in the class
of 100 men - I loved
those odds - that I would strive to get an A. I had to work
doubly hard to meet the challenge and I did it.
I earned
the only A in his class by really knowing the
material. If he asked
the class a question and nobody else knew the answer, I
did. I enjoyed reading the material and still love reading
a business book over any other kind of book. Who knew that
a girl who once wanted to design clothes would one day be
sought out for her marketing advice by Fortune and
Financial Post 100 companies and have clients in several
countries?"
"I studied at
these institutions: Hiram College (Ohio), University of
Oxford (UK), University of Toronto (Canada), Ryerson
University (Canada), Edinboro University (Pennsylvania),
Fashion Institute of Technology (New York), and Kent State
University (Ohio), graduating with a Bachelor of Science
degree in Marketing and Communication."
"For every client who retains me I make
that kind of effort. I want to win...but win
for my client. I work
hard - smart, really - to ensure my client is visible for
the right reasons, to turn challenges into a victories, and
turn any crisis into the best possible outcome for all, no
matter what or how long it takes."Andrea Reynolds is a
pioneer in the field of advice
empire-building. Since
1977 she has mentored and promoted nearly a thousand
consultants, experts, best-selling authors, practitioners,
spokespeople, and specialists. She has been retained
by clients
as far away as London, Cairo,
Dublin, Sydney and Singapore; and by Fortune 100 and
Financial Post 100 companies. More....
Andrea with Chicken Soup for The
Soul book
series co-creator, Jack Canfield, Philadelphia, 2014.
Andrea's objective is
to increase her clients' trustworthiness, newsworthiness
and contract-worthiness, so that their target markets seek them
out and they need never knock on doors. To maintain her own
visibility she often becomes her own client. Andrea markets
her expertise by using the same methods she teaches to her
clients.
She has hosted talk radio and
appeared as a guest expert on countless radio shows
including CBC's "Morningside" with Peter Gzowski, and
"Basic Black" with Arthur Black. She has appeared on "Frost
Over Canada" hosted by British interviewer Sir David Frost
and appeared multiple times on "Breakfast Television,"
"Shirley," and "The Dini Petty Show," and 4 programs on the
Life Network.
She has authored numerous books, manuals, reports, and
booklets and published 5 newsletters, written for national
magazines and newspapers, led seminars, and addressed many
professional and business associations. An outspoken
critic, Andrea has been quoted in many periodicals:
Time, USA
Today, The Globe and Mail, The National Post, The Korea
Times, The Financial Post, Canadian Business, Canadian
Living, and
Sales and
Marketing Management.
She has critiqued candidates for Canadian Prime Minister
and Premier of Ontario for Canadian Press wire
service, The Toronto Star, The
Toronto Sun and
The Globe
and Mail. Her first
book received a tongue-in-cheek Connie Award from
Canadian
Business Magazine "for
outstanding contribution to Canadian Capitalism."